If you’ve been following this three part blog series on customer service; Do You Understand Your Customers (part 1) and Do You Have a Customer Service Policy? (part 2), then you will have analyzed your customer , developed a policy, and are now ready to evaluate the effectiveness of that policy. But where to start?…
Read Full ArticleLast week we asked how well you know your customers. This week we’re going to use that information to write a customer service policy. Do you have a customer service policy in place? Do you think you need one? If you have a customer service policy, is it current to your customer base? Does it…
Read Full ArticleIf someone asked you today, “Who’s your customer?” How would you answer? Do you know who your customer is? How has your customer base changed from when you started to where you are today? Have you changed to accommodate this new customer? If you have customers, you have customer service. As your company grows and…
Read Full ArticleYou finally realized your dream of owning your own business. And now you realize that it’s not all candy and unicorns. You knew it would be hard work. That you expected. But maybe you didn’t realize all the day to day craziness of running your own business. All the decision making that goes into it.…
Read Full ArticleJust like art mimics life so does business. Newton’s law of motion states that things in motion tend to stay in motion, and it’s the same in business. Motion, or action in this case, builds your momentum, and makes everything else easier. It’s always easier to keep things moving than it is to get them…
Read Full ArticleWhen you hear the word “Brand” if you only think of a physical image, you need to dig deeper. A brand refers to how you connect with your customers, what makes you different, why you stand out over others in your industry and why people want to do business with you. You probably can easily…
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