Business Growth

A Beginners Guide to Optimizing Facebook’s Insights.

Oh the POWER! We all know how powerful social media has become; I like to relate it to one of my favorite Star Wars quotes “the force is strong with this one”. What is great about this “power” is that each social platform is becoming a tool that can help businesses. These tools allow you…

Read Full Article

How to start a PPC Google Ads Campaign for a New Website?

A website is nothing without traffic, and to drive traffic to your website requires advertising. Whether you’re trying to sell products or services online, one of the best ways to drive quality traffic to a new website is with Google AdWords. What exactly is Google AdWords? Google AdWords has several campaign types. This article will…

Read Full Article

5 Ways to Show Client Appreciation.

As a business owner… it’s important to remember that you are in a relationship with your clients and customers and it’s important to remind them that you are grateful for their business. Making client appreciation a regular part of your customer service will not only increase their loyalty but also will help when it comes…

Read Full Article

Step Out of Your Comfort Zone – Seize the Opportunity

Comfort zone… is a situation in which you feel comfortable and in which your ability and determination are not being tested. When you’re in the comfort zone, you’re subconsciously looking for ways to stay in it. Comfort does not equal success. That’s because comfort can easily lead to complacency, and complacency most definitely does NOT…

Read Full Article

Why Your Business Should Be Podcasting NOW!

Podcast? A podcast is a series of digital audio or video programs (often pre-recorded) which a user can download in order to listen to. For a business owner, every podcast you produce provides your audience with a ton of fresh content along with a number of other great benefits. If the thought of producing consistent…

Read Full Article

Does Your Company Have A Customer Service System?

Are your customers 100% satisfied? Do they share how excited they are to work with you and how thrilled they are with every interaction they have with you? Or is there some room to improve? A little room to improve? Or, maybe a lot of room for improvement? Maybe your customer service is average to…

Read Full Article

What Exactly Is a Sales Funnel Anyway?

Lets start here. For a business owner, a sales funnel is probably the most important marketing tool you have. And yet many entrepreneurs – both new and established – have no clear understanding of what a funnel is or how it works. As you can imagine, failing to fully understand this critical part of your…

Read Full Article

Text Message Marketing – Instant Response.

Text Message Marketing Works? Most people are familiar with email marketing. 80% get deleted – and business insider reports that only 34% of American consumers say they check their email “throughout the day.” and that “the biggest group (39%) are people who check their email only 1 to 3 times a day.” Text messages on…

Read Full Article

The Art of Clearing the Desk Pile Using a Tickler File.

All the papers and list and to do’s! How many times each day do you spend writing yourself notes on pieces of paper and post-it notes, to remind yourself about a task you must do? This action would be ideal if only you did not continue to miss doing the things you made a note…

Read Full Article

How to Effectively Communicate with Right & Left Brain Customers.

Communication is key! Communication by definition is the act of conveying meanings from one entity or group to another through the use of mutually understood signs, symbols, and semiotic rules. The main steps inherent to all communication are: How people recieve communication is also key! When a company or brand communicates with customers and potential…

Read Full Article