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5 Unique Ways Your Business Can Benefit from Local Marketing.

5 Unique Ways Your Business Can Benefit from Local Marketing. Whether your business is local or global, there are several ways that you can benefit from locally based marketing. For businesses that want to grow beyond their local borders, local marketing can even be a key to expanding to international markets. Here are 5 ways…

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Use Storytelling to Build a Community of Followers and Grow Your Business.

It’s story time. Storytelling is an essential part of human communication and is also powerful marketing tool that many businesses have yet to tap into. It sways shoppers by increasing brand awareness and attracting new customers. The story you tell shapes how customers remember your company. Creating a unique brand story on social media is…

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Three Steps to Take When You Suspect Your Business is Losing Money.

It’s an awful feeling when you think your business may be losing money. Money leaks in your business are never good. Sometimes we know without a doubt that money is leaking from somewhere but other times the leak is more subtle, and we simply suspect that we’re not holding on to as much of the…

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Four Key Things to Leverage in Your Business.

What does leverage mean and what does that look like in business? If you’re a service provider, as a new business owner, you are often trading time for dollars. Eventually, you run into a problem – no more time to trade. That’s when it’s time to think about leverage. But what does leverage mean and…

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How To Find and Choose a Custom Software Development Firm?

There is a lot to consider when looking for a software development company. Custom software can help a business by having the software work according to the businesses unique processes. Company work can be streamlined by having the right software developed by a custom software company. Having custom software can also help a business gain…

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A Beginners Guide to Optimizing Facebook’s Insights.

Oh the POWER! We all know how powerful social media has become; I like to relate it to one of my favorite Star Wars quotes “the force is strong with this one”. What is great about this “power” is that each social platform is becoming a tool that can help businesses. These tools allow you…

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How to start a PPC Google Ads Campaign for a New Website?

A website is nothing without traffic, and to drive traffic to your website requires advertising. Whether you’re trying to sell products or services online, one of the best ways to drive quality traffic to a new website is with Google AdWords. What exactly is Google AdWords? Google AdWords has several campaign types. This article will…

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5 Ways to Show Client Appreciation.

As a business owner… it’s important to remember that you are in a relationship with your clients and customers and it’s important to remind them that you are grateful for their business. Making client appreciation a regular part of your customer service will not only increase their loyalty but also will help when it comes…

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Step Out of Your Comfort Zone – Seize the Opportunity

Comfort zone… is a situation in which you feel comfortable and in which your ability and determination are not being tested. When you’re in the comfort zone, you’re subconsciously looking for ways to stay in it. Comfort does not equal success. That’s because comfort can easily lead to complacency, and complacency most definitely does NOT…

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Why Your Business Should Be Podcasting NOW!

Podcast? A podcast is a series of digital audio or video programs (often pre-recorded) which a user can download in order to listen to. For a business owner, every podcast you produce provides your audience with a ton of fresh content along with a number of other great benefits. If the thought of producing consistent…

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