Posts

Two Principles of Business Success.

The basics. There are basic principles that successful business rely on and you’ve probably heard a couple of them before: This certainly isn’t an exhaustive list, but these are the 2 most common principles founders and leaders of companies that have been around for a long time typically share when asked, “What has kept your…

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Targeted Advertising – Where do you start?

Lets face it… No one can afford to advertise to everyone, so the first step is to determine who you should be advertising to. Start by making a list of the demographic characteristics of your current customer base, this list could include, but is not limited to:   Figure 1 Example Data from Google Analytics…

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The Importance of a CRM

Before we get started… Recently we talked about some important topics Your Brand Identity Hashtags & SEO Direct Response Marketing All these things that a business does to show prospects WHO they are and HOW we got in front of that prospect are great however its important to remember what to do next and WHERE…

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What Your Business Should Know About Blogging on LinkedIn

LinkedIn Pulse – Have you heard about this? Most people are aware that you can share links to other blogs on LinkedIn but did you know that you can actually publish blogs within the LinkedIn platform? This area is called LinkedIn Pulse and can be a very effective tool for business growth. Before we dive…

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How Hashtags play a role in Social Media

#SOCIAL In a previous article; “Hashtags & SEO – What does it all mean?”, we explored that special little pound symbol, aka hashtag and it’s effect on SEO. Hashtags entice engagement as they increase visibility across audiences wherever they are placed. They can be used within content or in social media posts and encourage people…

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Hashtags & SEO – What does it all mean?

Hashtags… They seem to be attached to everything online, especially social media posts. They’ve even become the summary of our face-to-face conversations #itwasagoodday. Why? Let’s explore the basics, what hashtags are, how they are used and more importantly why they have an effect on SEO and why as an online marketer, we pay attention. In…

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WARNING! Is Your Website Safe?

Did you know that November 30th is National Computer Security Day? Being in the technology business it is part of our job to stay on top of all things related to the ever-changing world we live in today. Today is a holiday I’m sure many of you never knew existed. However your safety online is…

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Our Book Made Headlines!!

Recently our President, Brian Evans had a conversation with Smiley Pete Publishing, a local Publishing group in town. During that conversation Brian had mentioned that we had recently written a book that became a Best Seller on Amazon. This sparked interest and they asked if they could interview him about the book.   The book…

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